The Tools of Successful Selling
Over the years the Hubbard College has trained thousands of people on the rules of successful selling, and one of the most essential lessons to learn is that SELLING IS A TECHNOLOGY.
Selling at the highest levels is a highly accomplished skill based on four primary factors:
– Communication
– Emotions
– Control
– Interest
Although all of the factors named above are vital, communication is the most important.
By developing a customer relationship with communication, the ability to apply the technology of emotions, positively control a prospect through the steps of selling, and discover and expand interest, can be successfully accomplished.
Communication comes first, and then the rest of the tools of selling can be applied.